JeffAshby.com » search engine optimization http://www.jeffashby.com SEO Tactics and Strategy for the Modern SEO Mon, 30 Aug 2010 17:29:39 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 What Is SEO? http://www.jeffashby.com/seo/what-is-seo/ http://www.jeffashby.com/seo/what-is-seo/#comments Wed, 31 Mar 2010 21:54:18 +0000 Jeff Ashby http://www.jeffashby.com/?p=454
  • Top SEO Case Studies
  • How The Right Domain Can Bring Ranking Success
  • Official: Google Doesn’t Care about META Keywords
    • ]]>     SEO or Search Engine Optimization is the practice of optimizing a website by both internal measures on the website as well as external measures off the site.  SEO is done to increase visibility in search engines and with that, more website visitors.  The level and complexity of SEO can vary depending on the website you have and how competitive the competition is.  Each SEO expert will vary with their strategy, however there are some generally accepted SEO principles that I will be discussing here.  Later on, after the basics have been mastered, I will get into some advanced SEO techniques that can really help your site that is generally in more competitive markets.

    Why Does Your Business Need SEO?

    According to the Nielson Company, a total of 9.18 billion searches were executed in February 2010 in the United States alone.  A lot of people are now using search engines to find what they need, whether it is goods, services, or just information.  Every business should be looking to capture a portion of this market, and in order to do that, they must have their website listing show up when someone searches a relevant phrase.

    The chart below shows the breakdown of which search engines are being used on a percentage basis:

    Search Engine Use Feb 2010

    As the chart shows, Google has the largest share of the market, while Google, Yahoo, and Bing have over 91% together.  This information shows that if your company can control the search engine rankings on Google, most likely your company will control the rest of the search engine market.

    Going forward, I am going to be giving you tips and tricks to make your website become as search engine friendly as possible.  Some of the things we will do will help the search engines find your site easier.  Other techniques will make sure all the pages of your website are being found and inside the search engine index.  After that, we will focus on rankings and showing the search engines that your site deserves to be at the top.

    Related posts:

    1. Top SEO Case Studies
    2. How The Right Domain Can Bring Ranking Success
    3. Official: Google Doesn’t Care about META Keywords

    ]]>     http://www.jeffashby.com/seo/what-is-seo/feed/ 3     New SEO Blog http://www.jeffashby.com/seo/new-seo-blog/ http://www.jeffashby.com/seo/new-seo-blog/#comments Tue, 15 Sep 2009 21:13:03 +0000 Jeff Ashby http://www.jeffashby.com/?p=285
  • What Is SEO?
  • Cha-Cha-Cha-Changes
    • ]]>     So, i’ve been looking for something to do with this website that will give this blog some more attention while actually giving out some useful tips and whatnot. I feel that the most qualified thing I possibly write about would be different SEO strategy. I do work for an internet marketing company as the manager over SEO, in which I am given full leeway in deciding how we go about optimizing the websites of our clients. Since I do new research every day about new strategy, and since the topic of SEO seems to be somewhat popular, we’ll see what happens.

    Related posts:

    1. What Is SEO?
    2. Cha-Cha-Cha-Changes

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